I’m sure you’ve noticed we’re fun. But don’t let the sarcasm fool you—we’re also deep, loving, and a little bit rebellious. Speaking of love… let’s talk about what we hate! (healthy contrast, right?). Mylk in the refrigerated section of the store! Plastic jugs, paper jugs—none of them ever getting truly recycled, all of them leaching mystery micro-plastics into your precious pour, sucking up enough electricity to keep a small Arctic village chilled, from store shelves to super-size diesel trucks barreling down the highway. Yeah, not our vibe.

But hey—don’t cancel us yet! We get why this system exists. It works (sort of). It’s kept alive by layer upon layer of corporations, each one patting the next on the back all the way up the food chain. But, don’t get us wrong, we’re grateful to be in America, tangled in this beautiful mess of a country. The complexity isn’t lost on us. But should we just settle for it because “that’s the way it’s always been”? NO.

Here’s our diabolical plan: Stay small. We know, that’s not what culture or your favorite podcast bro says. In a world obsessed with hustle, we’re just aiming for… irresistible revolution. Our kind: small, positive, a tad wonky & always fun. We’ll make the tiniest, weirdest dent in the universe, knowing full well we did what we could, all with gratitude and as much joy as we can bottle (or, you know, jar).

Call it wishful or idealistic—we call it real. 

So, that’s us: spreading goodness, one recyclable glass jar of Nut Mylk Concentrate at a time. Thanks for sticking with us—and for listening to the voice inside your head as you read all this.